Thursday, 28 October 2010

Well, "Project X", formally Raw Britannia, may have finally found its new brand name for the website that is purely for Unsigned Artists (as opposed to the other brand name for all the other media activities we're taking on now) and that name may well be *it may be, I'm not quite sure on that one yet* and the person who has come up with such an amazing, potential, brand name? ...

Still not guessed who? It was me! Yes I was lucky enough to have created a potential name for the brand. The "word" MuHu came to me at the time because we'd been discussing ways of getting a name for the brand and that a lot of good brands had used "made-up words" instead of existing words e.g. NIVEA.  Some of these "made-up words" were the mixing of two words/names/places e.t.c to make a brand name up. 
             So I was thinking that we're going to be showing Unsigned Music in Hull and was trying to get all of those words into one word. However UnMusull didn't sound too great in my head, and after the disaster of Banana Vinyl with some of the other Production team, I decided to drop the idea of unsigned as un doesn't make for an inspiring prefix.  So I was left with Muhull, Musull, Mussll, Husic (not too bad) and finally I came to the idea of MuHu.  It seemed that it was not a completely idiotic idea for a brand name and has been seriously considered at least by the Producer and hopefully others.  The only downside is that it might already be a website's name but maybe we'll be able to buy the domain name off them.  MuHu will also stand for something else other than Music in Hull as we don't want to be stuck to one geographically position as we do want to eventually expand so I think it may now stand for Music Hub (much more sensible as Music in Hull technically should be MuiHu.. not as great).

Hopefully this will be the new name for the brand but if not I'm sure it will be something just as catchy and simple (rather than over-elaborate and confusing) that people can understand and enjoy.  However, this doesn't mean everything is hunky-dory, alas we still need to technically recruit rolling students for the positions like runner and 3rd choice camera-man e.t.c and all of the Production team are being interviewed on either Friday (like me) or Tuesday in order to explain what "Job" they'd like to perform for the Company and also their choice of name for the brand if they have an idea (I will suggest both and also because I love them both equally).  I would like to keep going on my position as Set List Co-Ordinator (I entitled the role myself, sounds good, no?) but I'd also like to ask if I can try out the role of Presenter, the role I originally wished to take when we were interviewed by Alan and Darren for Raw Britannia, I just hope our current Presenter doesn't reject the idea. 

Either way I am looking forward to the meeting with our Producer and Marketing Officer (I think that's her title, not sure) and getting a brief time to tell them what I think my Set List Co-Ordinator gig should entail.  

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